You can’t rebottle the genie. Thus, too bad the media and Democratic partisans didn’t resist the shorthand of “Obamacare” when it was initially being utilized by Republicans. To GOPsters, “Obamacare” was a too-tempting-to-resist pejorative that would further demonize all things Obama-related. It was a rally-around appellation. Affordable Care Act, unsexy and bureaucratic, never got solid traction in popular parlance–and that’s the media’s fault. The same media that would often refer to candidate Obama as “Barack”–because its news readers were clueless about a foreign-sounding name.